X-reality technologies for museums: a comparative evaluation based on presence and visitors experience through user studies

Title: X-reality technologies for museums: a comparative evaluation based on presence and visitors experience through user studies
Creator(s): Leopardi, Alma; Ceccacci, Silvia; Mengoni, Maura; Naspetti, Simona; Gambelli, Danilo; Ozturk, Emel; Zanoli, Raffaele
Date: 2021
Is Part Of: Journal of Cultural Heritage
Volume: 47
Pages: 188-198
Language: eng
ISSN: 1296-2074
Short Title: X-reality technologies for museums
DOI: https://doi.org/10.1016/j.culher.2020.10.005
URI: https://www.sciencedirect.com/science/article/pii/S129620742030474X
Zotero BiDiAr: https://www.zotero.org/groups/5293298/bidiar/items/5LYHS5ID/item-list
Abstract: Virtual museum systems, based on different X-reality technologies, has begun to spread, as they represent decisive tools to promote exhibitions and reaching out to audiences. Although budgetary considerations have so far limited the choice of technologies a wide range of possible technological options are available today at low cost. This paper provides the results of an empirical study, with the aim to determine the most appropriate technologies to satisfy the visitors’ expectation and maximise their likelihood to repeat and recommend the experience. The study focuses on the comparison of the performance of five VM systems for visualise digital reproduction of archaeological finds, based on different technologies (i.e., PC desktop, holographic display, 3D stereoscopic projection, head mounted display and mobile Augmented Reality). The results provide useful insight for the development of VM systems, in order to maximize the visitor experience in terms of presence and ability to activate an experience economy perspective.
cited by: Un Virtual Immersive movie per la fruizione del patrimonio archeologico: il viaggio nella “Tomba della Regina” di Sirolo-Numana; Le fornaci romane di Pollentia-Urbs Salvia (Urbisaglia-MC): un modello di fruizione immersiva per il patrimonio archeologico; Dalla vetrina al territorio: repliche digitali per la realtà mista nel parco archeologico di Forum Sempronii